News for 'Media Marketing'

How's The Josh At Amazon, Flipkart?

How's The Josh At Amazon, Flipkart?

Rediff.com29 Sep 2024

While war rooms are set up closer to the sales, warlike preparations go into it almost 12 months in advance to ensure that on D-day the firm gives its best to its customers.

Olympic dreams inspire young skateboarders in Spain

Olympic dreams inspire young skateboarders in Spain

Rediff.com19 Jul 2024

The seaside city of Barcelona is often referred to as the Mecca of skateboarding in Europe, and the trend is particularly notable on the waveramps and bowls of the Marbella skatepark, where skate camps like Damien Chiche's sell out every summer.

Recession fears add to IT sector concerns

Recession fears add to IT sector concerns

Rediff.com6 Aug 2024

Fear of a recession in the US due to rising unemployment has added to the concerns of India's IT services sector, which was seeing some growth returning after Q1FY25 results. The Nifty IT closed 3.26 per cent down, as major IT services companies' stock value fell. Tata Consultancy Services (TCS), India's largest IT services firm, saw its stock price fall 4 per cent during intraday trading.

Digital to overtake TV in revenues by end of 2024

Digital to overtake TV in revenues by end of 2024

Rediff.com6 Mar 2024

It has been a slow year for the Indian media and entertainment (M&E) business. After two years of double-digit growth, it grew at just about 8 per cent in 2023 over 2022. It now stands at Rs 2.33 trillion in advertising and pay revenues.

Post Sebi notice, Hindenberg hauls up Kotak's offshore fund

Post Sebi notice, Hindenberg hauls up Kotak's offshore fund

Rediff.com2 Jul 2024

Billionaire banker Uday Kotak founded bank as well as brokerage created and oversaw an offshore fund used by an unnamed investor to profit from a plunge in Adani shares that followed a damning Hindenburg report, the US short seller said on Tuesday. Hindenburg Research, which had in a January 2023 report alleged stock market manipulations and accounting fraud at the Adani group, said it has received a show cause notice from the Indian markets regulator Sebi over gains made from betting on the conglomerate's shares.

Startups Likely To Step Up Hiring

Startups Likely To Step Up Hiring

Rediff.com4 Jul 2024

'In the second half of 2024, about 60% of startup jobs will be taken by entry-level candidates with 0-3 years of experience.'

Heavy rains flood Delhi roads, disrupt citywide traffic

Heavy rains flood Delhi roads, disrupt citywide traffic

Rediff.com20 Aug 2024

Some of the places where heavy waterlogging was reported included the Minto Bridge underpass, Feroz Shah Road, Patel Chowk Metro Station area and Maharaj Ranjeet Singh Marg.

Know What Sadfishing Is?

Know What Sadfishing Is?

Rediff.com18 Jul 2024

It is 'when someone uses their emotional problems to hook an audience on the Internet.'
It essentially amounts to 'performing sadness online for sympathy and/or attention,' explains Sandeep Goyal.

What Mahabali Won't Hear

What Mahabali Won't Hear

Rediff.com13 Sep 2024

Questions that the state had come to recognise over time but consistently delayed treating seriously because doing so requires an overhaul of perspective and lifestyle, notes Shyam G Menon.

Why Jr NTR Is 'Very Nervous'

Why Jr NTR Is 'Very Nervous'

Rediff.com11 Sep 2024

After the blazing success of RRR two years ago, southern superstar Jr NTR returns to the silver screen with his new pan-India star vehicle, Devara.

Tirupati laddu row: Food safety regulator notice to ghee supplier

Tirupati laddu row: Food safety regulator notice to ghee supplier

Rediff.com23 Sep 2024

The controversy has sparked reactions across states. The famous Mankameshwar temple in Uttar Pradesh has now banned offerings of 'prasad' bought by devotees from outside and said they can offer homemade 'prasad' or fruits.

Time To Shut Down Coaching Classes?

Time To Shut Down Coaching Classes?

Rediff.com24 Aug 2024

The coaching-tuition-profiteering model built on the back of a broken education system is a scandal and an abomination, and must go, asserts Shekhar Gupta.

Adani gives Teachers' Day lecture at college that rejected him

Adani gives Teachers' Day lecture at college that rejected him

Rediff.com5 Sep 2024

Gautam Adani had in the late 1970s applied to join a Mumbai college for education, but the college rejected his application. He did not pursue education but turned to business and went on to build a $220 billion empire. About four-and-a-half decades later, he gets called to the same college to deliver a lecture to students on Teachers Day. Adani had moved to Mumbai at the age of 16 and started working as a diamond sorter.

The Rise Of The Mid-Range Movie Hit

The Rise Of The Mid-Range Movie Hit

Rediff.com17 Jun 2024

While super hits like Jawaan are missing this year, it has been filled with a range of medium-range hits such as Crew, Teri Baaton Ne Uljhaa Diya and Guntur Kaaram, observes Vanita Kohli-Khandekar.

Kept asking them to stop the car: Victim's husband

Kept asking them to stop the car: Victim's husband

Rediff.com8 Jul 2024

Pradeep Nakhwa, the husband of Kaveri Nakhwa who was killed in BMW car hit-and-run incident in Mumbai, on Monday demanded stringent punishment for the driver, saying his wife could have been saved if he had stopped the car.

Exports dip 1.2% in Jul; trade deficit widens to $23.5 bn

Exports dip 1.2% in Jul; trade deficit widens to $23.5 bn

Rediff.com14 Aug 2024

After remaining in the positive zone for three months, India's exports contracted 1.2 per cent to $33.98 billion in July, while the trade deficit widened to $23.5 billion.

SBI to hire over 15,000 in FY25 to boost operations, expand network

SBI to hire over 15,000 in FY25 to boost operations, expand network

Rediff.com13 May 2024

State Bank of India (SBI) is planning to recruit over 15,000 people in 2024-25, increasing the strength of those in the field for marketing. The recruits will be also for deployment in the bank's operations subsidiary and expanding the branch network. The operations subsidiary - State Bank Operations Support Services - became functional last year.

'The Judiciary Is Like A Black Hole'

'The Judiciary Is Like A Black Hole'

Rediff.com16 Oct 2024

'People don't know about the immense pressures that come with this position -- every decision a judge takes affects real people and their lives.' 'This is not a job that one can take lightly.' A

Zelenskyy explains war situation, Modi says India willing to help

Zelenskyy explains war situation, Modi says India willing to help

Rediff.com24 Aug 2024

Ukraine and Russia need to engage with each other to find a solution to the ongoing conflict between them, India said on Friday after Prime Minister Narendra Modi held wide-ranging talks with President Volodymyr Zelenskyy in Kyiv under the shadow of the raging war.

Moody's Concerns Over Coalition Challenges

Moody's Concerns Over Coalition Challenges

Rediff.com8 Jun 2024

Moody's Analytics said that the reduced political stability and the need for consensus building that is inherent with a coalition government, might erode investor confidence in the near term.

Yuvraj Takes Builder To Court

Yuvraj Takes Builder To Court

Rediff.com10 Jul 2024

The cricketer said a sale agreement was executed between him and his mother on one side and the builder on the other for the purchase of an apartment for over Rs 14 crore in the real estate project initiated by Brilliant Etoile Pvt Ltd in Hauz Khas under the name 'Sky Mansion' and displaying the name 'Risland'.

J&K First-Time Voters Will Be Deciding Factor

J&K First-Time Voters Will Be Deciding Factor

Rediff.com17 Sep 2024

'The lack of opportunities here remains the biggest worry.' 'We have seen investment summits, but if you look around, much of it is only on paper and not on the ground.'

Yes Bank Q1 net profit surges 46.7% on lower provisions

Yes Bank Q1 net profit surges 46.7% on lower provisions

Rediff.com20 Jul 2024

Private sector lender Yes Bank on Saturday reported a 46.7 per cent growth in net profit to Rs 502 crore for the June 2024 quarter, helped by a reduction in provisions. The city-headquartered bank's core net interest income rose 12.2 per cent to Rs 2,000 crore. Its net interest margin stayed flat at 2.4 per cent.

Twitter sacks India staff; marketing and sales, engineering teams let go

Twitter sacks India staff; marketing and sales, engineering teams let go

Rediff.com4 Nov 2022

Twitter has started laying off employees in India as part of a global job cut ordered by the social media platform's new owner Elon Musk to attain economies of scale and make the USD 44 billion acquisition viable.

'Brand' Welcome Awaits Olympic Stars

'Brand' Welcome Awaits Olympic Stars

Rediff.com12 Aug 2024

'The Paris Olympics has once again blessed the Indian sports marketing landscape with fresh faces and promises.' 'Expect at least one biopic.'

'Cancelling Adani Project Not Good Sign'

'Cancelling Adani Project Not Good Sign'

Rediff.com30 Sep 2024

'If there is a push towards a Marxist oriented government it will be dangerous.' 'We have seen this in Nepal and Myanmar and it will be a concern for India if it is surrounded by countries with such political dispensations.'

GOAT, Vijay's Failed Political Launch Vehicle

GOAT, Vijay's Failed Political Launch Vehicle

Rediff.com9 Sep 2024

Vijay has a lot of young and middle-aged women fans, but as voters, they are possibly now with the DMK, or remain with the AIADMK. Recapturing this constituency would have helped Vijay's political launch and the GOAT script and dialogues could have gone a long way in helping out. But the kind of script and screenplay and the unusually and equally unnecessary long run-time (3 hours, 3 minutes) that GOAT offers takes the film experience over the heads of those that are not familiar with secret agents and uranium theft in Tamil cinema, observes N Sathiya Moorthy.

Mosque dispute: Clashes erupt in Shimla, cops among 10 hurt

Mosque dispute: Clashes erupt in Shimla, cops among 10 hurt

Rediff.com12 Sep 2024

Protestors demanding the demolition of an illegal structure in a mosque in Shimla's Sanjauli area were lathi-charged by security forces on Wednesday after they broke police barricades during a demonstration.

Delhi Capitals part ways with Ponting after seven seasons

Delhi Capitals part ways with Ponting after seven seasons

Rediff.com13 Jul 2024

Delhi Capitals remove Ponting from head coach's post, Ganguly could assume new role

Why Low Voter Turnout Trend Is Worrying

Why Low Voter Turnout Trend Is Worrying

Rediff.com14 May 2024

If the decline reflects a loss of faith in the democratic process, even a well-executed social media nudge may not help.

'Modi running around saying he has been offered 2036 Games'

'Modi running around saying he has been offered 2036 Games'

Rediff.com12 Aug 2024

French organisers turned Paris into an open-air Olympic playground where everyone was invited, with or without a ticket.

Delhi police procure 700 face detection CCTV cameras for I-Day security

Delhi police procure 700 face detection CCTV cameras for I-Day security

Rediff.com9 Aug 2024

While the north district will get 346 Closed Circuit Television cameras, the central district will be allotted 354 cameras, officials said.

Guess How Many Movie Tickets Were Bought!

Guess How Many Movie Tickets Were Bought!

Rediff.com2 May 2024

More than 157 million Indians watched at least one film in the theatre in 2023.

The Battle Of The Two Wills

The Battle Of The Two Wills

Rediff.com20 Sep 2024

When there are two wills produced before the court, which one will be executed?

How To Stop Kids From Eating Junk Food

How To Stop Kids From Eating Junk Food

Rediff.com27 Jun 2024

Ensure that the meals provided in their tiffins and snack breaks are colourful, says Dr Imran Patel.

RJD MLC expelled from House for mimicking CM Nitish Kumar

RJD MLC expelled from House for mimicking CM Nitish Kumar

Rediff.com26 Jul 2024

Singh, considered close to RJD president Lalu Prasad and his family, was charged with raising slogans against Chief Minister Nitish Kumar on February 13, during a heated exchange in the House.

'Private Sector Must Create Jobs'

'Private Sector Must Create Jobs'

Rediff.com25 Jun 2024

'The private sector believes that some enablers in labour-intensive sectors like apparel, toys, tourism, and media retail, can unlock a lot of jobs.'

Terror group claims to plant 24 bombs across Assam

Terror group claims to plant 24 bombs across Assam

Rediff.com15 Aug 2024

A senior police officer said bomb disposal squads have been rushed to all the places mentioned by ULFA-I but there is no report of recovery of any bomb or explosive.

The Lamborghini theory of India's consumption patterns

The Lamborghini theory of India's consumption patterns

Rediff.com14 Mar 2024

Lamborghini has sold 10,112 cars worldwide -- so India's 100 is certainly a big deal for them. But how big a deal is it for us to peg our consumption theories around, asks Rama Bijapurkar.

Disney, Reliance sign deal to create Rs 70,000 cr behemoth

Disney, Reliance sign deal to create Rs 70,000 cr behemoth

Rediff.com28 Feb 2024

Walt Disney Co and Reliance Industries on Wednesday announced signing of binding pacts to merge their media operations in India to create a Rs 70,000 crore behemoth. Reliance and its affiliates will hold 63.16 per cent in the combined entity while Disney will hold the remaining 36.84 per cent, the companies said in a statement.